I have now visited the three drive-in movie theatres that are either in or relatively close to the Oklahoma City area and I am ready to review them. First off let me say that if you have a drive-in theatre near you then be grateful. They are a dying breed and an experience you should try to share with your family if you can. Thus any drive in movie theatre is a gem. Having said that let me get to my reviews of The Winchester in south Oklahoma City, The Chief in Ninnekah (just immediately south of Chickasha), and The Beacon in Guthrie. I will rate them on price, food, restrooms, other, and overall movie experience.
On price The Beacon wins…sort of. The cost to enter the theatre area was $5. However the Beacon only shows one movie. The Winchester and The Chief both show at least two movies and on Fridays and Saturdays The Winchester shows 3! Cost to enter the theatre area at The Winchester is $6 and for The Chief is $7. So The Winchester really wins on value with the cost per movie either being $3 or $2 depending on when you go and what you watch.
On food we have a tie between The Winchester and The Chief. All of the theatres have reasonable prices and if you go to drive in movies you should buy from the concessions if you want food because this is where they make their money. (Most of the ticket money goes back to the movie distributors so they don’t really profit there.) The Chief has a sign in front that states that no outside food is allowed. The Winchester does not and I don’t remember seeing anything like that at The Beacon either but there was a gentleman passing out flying discs at the ticket booth so he may have been blocking the sign. For my taste both The Winchester and The Chief have very good food and plenty of selection. The Beacon had less selection and they were out of cola when I went. The nachos I had at The Beacon were not very good. Had it not been for the peppers on the side the cheese would have had almost no flavor whatsoever. (Hint: Put just a drop of the jalapeno juice in the Cheese Whiz.)
Restrooms are the next category and here the Chief is the clear winner. The restrooms at The Chief are located just inside their concession stand. Thus they have visibility to who is going in and out and they are air conditioned (nice). They are also kept clean. The Beacon’s restroom felt like I was in a broom closet. Not a pleasant relief experience at all. The Winchester has the largest restrooms but they are in the back of their concession stand and not closely monitored. How do I know this? There is graffitti (from one of the local gangs?) in the men’s room. (We’ll talk about that later.)
In the category of ‘other’ I will talk about things that I liked or disliked about each that affect the drive-in movie experience.
First The Winchester: A good experience of what it felt like to visit the movies in the late sixties and early seventies. They run the cheesy intermission clocks in between their movies which believe it or not still make you want to visit the refreshment stand. The movies are said to be broadcast on both AM and FM but I could never get the AM to work. The FM signal is fine. (In fact we continued to get the signal of the theatre all the way to our house about five miles away…so maybe a bit too clear if you want to avoid possible broadcasting issues.) While waiting for movies the Winchester rebroadcasts a local radio station that plays contemporary country. While this might fit the ‘western’ theme a bit overall I feel it detracts from the experience. There are still some speakers attached to poles…the kind you used to roll down your windows and put in your car to hear the sound…but none of them seem to work that I can find so they appear to be just for show. The picture quality has been blurry on my last visits and until I went to the other two theatres I thought maybe that was normal…it’s not. The Winchester’s projectionist needs to work on that. The Winchester allows customers to smoke and if they want to drink alcoholic beverages they can in their cars. Of the three theaters the Winchester feels the least safe (I mentioned graffitti earlier). They do have a golf cart that rides around but for the most part there are too many areas where mischief can take place. Also because it is south Oklahoma City…not known for being the friendly part of town. To improve this The Winchester needs to consider adding some lighting in certain areas to avoid shadow dealings and possibly up the security presence.
Next The Beacon: I have to say I was kind of disappointed. The one positive was that they did still have some of the speakers on poles and they did work. Again the people running the facility were very nice. The picture was clear. At first I parked near the concession stand. No problems there, but I decided to find out what the experience was like further back so I went to the east side of the theatre area. I don’t know if it was just that night or if it was a common occurance but there was a nasty stench which is not comforting if you are trying to save on the AC. The music they played before the movie was eclectic. It wasn’t a local station, it didn’t seem themed at all. The other thing I was disappointed in was that The Beacon ran commercials before their movie. These were not the Intermission clocks or movie previews. They were ads for Axe body spray, Levi’s jeans, and something else I can’t remember. Tip: If you aren’t being paid to run these stop it! I go to movies to get away from this type of thing. Regarding security…I felt safe enough at The Beacon although I don’t recall seeing any security personnel. I didn’t see any signage prohibiting smoking and alcohol but again…the guy passing out the flying discs may have been blocking it.
Finally The Chief: The movie picture is very clear. They have no speakers but don’t need them as they broadcast on FM stereo within the theatre area which is clear in the area but fades out quickly once you leave it (no problems with the FCC there). There is an annoying delay between their broadcast and some outdoor speakers they have set up so you have to make up your mind what you want to listen to. The Chief has seating outdoors near their concession stand that is covered and confortable if you decide you don’t want to stay in your car but didn’t bring a lawn chair. (The Beacon also had outdoor seating but it isn’t really worth mentioning when compared to The Chief.) The music before the movies takes you back to the heyday of the drive in…the ’50’s! (I was born in the ’60’s but I like ’50’s music!) The only thing that bothers me is that the tape (or CD) they play is not long enough. If you come early you will hear the same songs at least 3 times before the movie starts. The Chief has a miniature golf course in front of the screen tower. It’s not Putt Putt, but it’s something that the other two don’t have. ($5 to play though.) Signs are posted up front at The Chief that there is no smoking but it doesn’t seem to be enforced that well. Regarding alcohol…well you’re not supposed to bring in outside food or drink so that would include booze. At first I didn’t think there was any security at The Chief but that was fine because I felt very safe. However during the movie I noticed that there were personnel walking around with walkie talkies so I’m assuming these guys were on patrol which made me feel even safer.
One final category I will throw in since we are in the age of the internet is E-coverage. Each theatre has a web presence. The Winchester and The Chief have the better web designs giving information about the theatres. The Beacon has a page but it’s not that great. One thing The Beacon is doing right however is using Twitter to communicate with their patrons. (Good Job Beacon!) The other two should pick up on this immediately. The Chief has a MySpace page but I wasn’t really impressed with it and it was hard to read due to the background. Some of the comments on the MySpace page also didn’t really make sense. The Chief does have a newsletter you can sign up for but I haven’t seen one yet so I don’t know how good it is.
Going back to my first statement: Go to whichever drive in is in your area. BUT IF YOU WANT THE BEST EXPERIENCE IN THE OKLAHOMA CITY AREA then visit The Chief. This is quite an accomplishment since this is the oldest of the three (opened in 1949?). The Beacon opened in 1950 (?) but shows it’s age. The Winchester is the youngest of the three having opened in 1968. Each of these theatres is a labor of love since Drive In movie theatres don’t really make a lot of money. It appears that all three of these are family owned and operated.
My two cents.